Monday 3 November 2008

ABBA In Helvmark: 1973

The first tentative steps into superstardom…
Helvmark’s pop music scene as well as being dominated by the giant acts of the UK and the US always had a healthy relationship with acts from the Netherlands, Germany and Scandinavia. With Agnetha Fältskog already enjoying success on the charts (and to a ce
rtain degree the Hep Stars), Polydor Records Helvmark signed ABBA on February 15th 1973. However, until 1974 ABBA were known as Bjorn + Benny, Anna + Frida, or variants thereof.

At the end of February, People Need Love b/w Merry Go Round was released. It was picked up the HR-P3 programme One To Watch and it charted in March 1973 reaching #20 on the HelvTop and #17 on the HitList.

June saw their first entry into the HelvTop Top 10 with Ring, Ring b/w Rock’n’Roll Band. ABBA made their first promotional trip of Helvmark appearing on the HT-1 shows Jenny (performing Ring, Ring and He Is Your Brother), TopHits (performing Ring, Ring); the HT-2 show Det’n Erik! (performing Ring, Ring) and HR-P3’s Tips Of The Future. Ring Ring hits #6 on the HelvTop and #5 on the HitList during July.

The LP Ring Ring is released in August and gets to #34 on the HelvLP chart.


In November He Is Your Brother b/w Santa Rosa is r
eleased having reached #10 on the HitList in October. The single is their biggest yet reaching #5 on the HelvTop in December.

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